Online reputation management is a digital marketing strategy that involves monitoring, identifying, and influencing your online reputation.
When you think of reputation management, you probably think of covering up the misdeeds of movie-villain corporations. The truth is that reputation management is something that businesses like yours need from day one, because it helps you build loyalty and stronger, more resilient relationships with your customers.
Beyond that, why is reputation management so important?
The Internet has changed drastically when it comes to collecting information and how we pass that information. And this applies to more than social media.
Across websites, forums, and listings, reviewers and businesses aggressively solicit feedback from consumers. Eighty-five percent of users say they trust online reviews when making purchasing decisions, according to a study by BrightLocal. With online reputation management, you can take advantage of that opportunity.
In addition, a good campaign can help establish your business as a thought leader. You can become the go-to name for industry-related problems. This could help you earn free media coverage, putting you ahead of the competition.
Seasoned Online Reputation Management Experts
Unlike other digital marketing agencies, we delve deep into the world of search results and social media.